WE TRIED THEM! It’s Not a Crock: Betty Crocker Gluten-Free Baking Mixes Exist!

When I first heard, I thought it was too good to be true. The behemoth of food companies, General Mills, was coming out with a new line of gluten-free baking mixes. Too good to be true. I needed to see it to believe it.

So, I called a good friend in the food industry that was able to get me boxes of the four gluten free varieties: brownie mix, chocolate chip cookie mix, yellow cake mix and devil’s food cake mix. 

When the FedEx driver showed up at the office door I practically pounced on him.

I ripped open the box, and literally just stopped and stared.

To hold in my hands baking mixes that said “Betty Crocker” and “Gluten free” together – right on the same box – blew me away.

Blew me away.

Sure I’ve seen gluten-free baking mixes before. But this is big news. General Mills, yes folks – General Mills, one of the world’s largest food companies that has products in over 100 countries and owns not only Betty Crocker, but other well-known brands such as Pillsbury, Bisquick, Green Giant and Cheerios has noticed us celiacs. It makes me giddy. It makes me beam.

It makes gluten-free mainstream.

And here’s the best part. The products are phenomenal too! “Moist”, “chewy” and “super chocolaty” are some of the adjectives used to describe them.

To make things engaging, I decided to have a taste test. I recruited some gluten-eating friends & family, blindfolded them and had them try both the Gluten Free Betty Crocker Mixes along with the traditional gluten-filled Betty Crocker comparable mixes.

Very interesting outcomes! Check back for the taste test results of the “Betty Crocker Gluten-Free Challenge” in my next few blog postings.

Oh, and also, Mr. FedEx Man – I apologize for almost knockin’ you down in my sheer excitment. To make it up to you, I’ll have some really good gluten-free goodies for you tomorrow.

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18 Responses to “WE TRIED THEM! It’s Not a Crock: Betty Crocker Gluten-Free Baking Mixes Exist!”

  1. Joyce Donatelli Says:

    This is great!!!!!!! Can’t wait to walk down the REGULAR grocery aisle and pick up a delicious Betty Crocker baking mix. ” Yes, yes” to feeling normal while out shopping. Thank you, General Mills, for getting on board.
    Joyce Donatelli

  2. Gwen Says:

    I’m so excited! Once again I can make ‘normal’ birthday cakes that I’m pretty sure will taste wonderful!

  3. Marina Says:

    Holy Cow, I thought it was an April Fool’s joke! Betty Crocker? Did I die and go to heaven? :-) Pamela’s Mix is great, but I can’t wait to see how the Devil’s Food Cake compares. My boyfriend’s birthday is coming up soon, hope it’ll be in stores by then. General Mills is really coming around: Chex and now Betty Crocker. I should buy stock. :-)

  4. charlotte Says:

    Oh! I am so EXCITED! My son’s first birthday is approaching. I haven’t dabbled much in gluten free baking, but since he appears to be allergic to several foods, I was thinking of starting to experiment! Relieved to see this option! Can’t wait to try it!

  5. Wendi Gordon Says:

    Kudos to General Mills! First a “normal” cereal I can find in grocery stores here, and now GF baking mixes! I will be eagerly awaiting their arrival on supermarket shelves here on Maui. I had heard rumors – so glad to learn they are true!!!

  6. Suz Says:

    Uh oh, my entire weight management system is based on NOT having these things available to me! I’m going to have to find some willpower now!

  7. Lynn Arola Says:

    Pamela’s Mix is definately fantastic but my local stores do not carry it. In fact, even though my local stores are a Key Food and a Met Food I may still have to take the subway 2 stops to a Stop and Shop to get this or go to Shop Rite on my way to work in the morning. Brooklyn is great but we do need better supermarkets.

  8. Pat Vigneau Says:

    This is big! Big!! BIG!!! (WooHoo!!!!) I can hardly believe it, a REAL manufacturing company, BETTY CROCKER!! This is a huge accomplishment for the celiac community. Maybe my dreams of a gluten-free “bisquick”, or gluten-free condensed cream of tomato or cream of chicken soup can become a reality some day too!?! God Bless America, and God Bless General Mills!

  9. Kiera Says:

    Wow, this is super excellent! When are they coming out? Do you know? Devil’s Food…and Brownies? There is a God.

  10. Mary Bauermeister Says:

    What I want to know is if they have a dedicated place where these mixes are made that is separate from their regular non-GF mixes?

  11. GFTIFF Says:

    Very nice! Thank you for sharing your trial and for such a wonderful blog post!!! Much appreciated!

  12. GFTIFF Says:

    http://www.bettycrocker.com/products/gluten-free/Faq.htm
    For Mary Bauermeister, yes, they are made in a dedicated facility (see link to their FAQ page).

  13. karen Says:

    I am SO giddy about this!!! I love Pamela’s … the past little while that my son & I have been GF would have been FAR more horrific had it not been for Pamela’s Products … but BC has always been my go-to-girl and now I won’t have to do special orders with the joys of $hipping fees to be able to have decent (and easy) cakes & brownies!
    And Mary? It says on their website that they’re made in a GF facility.

  14. Jennie Richards Says:

    I have made the chocolate chip cookies and devils food cake for my son using egg substitutes and butter substitutes and they are fantastic. I baked some regular Tollhouse cookies for his soccer team tonight and a couple of chocolate chip cookies for him (I make and freeze the dough so he can have them warm whenever he wants). I ate the Betty Crocker ones over the Tollhouse (gluten-full) cookies and I am not gluten-intolerant at all. I am so excited. I baked the devil’s food into cupcakes for him last night and the texture is just like a gluten-full cupcake!

  15. Amy Niarkos Says:

    Thanks Betty Crocker I am speechless in awe how a delicious the chocolate cake and cookies were that were made with the Gluten Free mixes. I can finally enjoy something sweet and have fun at a gathering now with these mixes. I have tried prepared desserts from other grocery chains and they were just well awful. I was skeptical but am glad I gave BC a try and now I will be stocking up on all the other gluten free products BC has. Thanks again.

  16. Acacia Says:

    Can you please tell me where to get betty crocker Gluten Free Yellow Cake Mix? I need it and don’t know were to go to get it.

  17. Kathleen Reale Says:

    Acacia- If all else fails and you can not find them in your local grocer – you can find them on Amazon.com at this link:

    http://www.amazon.com/Betty-Crocker-Gluten-Yellow-15-Ounce/dp/B002AQP5FW/ref=sr_1_2?ie=UTF8&qid=1288120372&sr=8-2

  18. jennifer Says:

    i have used all of the mixes and they are not as good as you say. but after adapting them with my own version they are better than regular mixes and no one can tell the difference. if i did not adapt them they tasted dry and grainy. i also use my food processor to make them less grainy

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